News and Info

  • Google News as an Analytic Database

    Monday, February 11, 2013 - 14:15
    I was browsing the L.A. Times digital newspaper recently and came across an interesting article entitled “Mexico, before and after Calderon’s drug war.” The horrific toll of Mexico’s war on drugs – over 50,000 deaths in the last six years alone – is well documented and much-attributed to then-President Felipe Calderón’s initiative launched in late 2006. The article cites a report “Drug Violence in Mexico” by The Trans-Border Institute at the University of San Diego,... [more]
  • Big Data Isn’t Like Every Other IT Project

    Monday, February 11, 2013 - 14:00
    As I reviewed Inquidia’s business development activities over the last two years, I noticed that prospects for Inquidia’s analytics and big data consulting services roughly apportion to 50 percent companies with new initiatives, 40 percent companies with next-phase projects, and the final 10 percent firms with existing programs which aren’t tracking successfully. Stalled BI programs are intriguing to me. Having been involved in many intelligence projects over the years, I’ve seen how they can sputter... [more]
  • Analytic Imagination and Business Bets

    Monday, February 11, 2013 - 14:00
    I came across a couple of interesting articles the other day that take opposing views on a “how to conduct analytics” debate. The first perspective, “ Data-Driven Science is a Failure of Imagination ,” from r-bloggers.com, seems written by a traditional statistician. The author takes issue with “data-driven scientists” who propose “that the best way towards scientific progress is to collect data, visualize them and analyze them.” His big beef is that data science equates... [more]
  • Test

    Saturday, November 24, 2001 - 14:15
    Notebook */ */ */ */ */ */ */ In []: # import libraries and start the Rserve client import pandas as pd import os import numpy as np import pyRserve con = pyRserve . connect () In []: # change directories in both R and Python print ( os . getcwd ()) os . chdir ( "d:/data/russell" ) print ( os . getcwd ()) con . eval ( 'print(getwd())' ) con . eval ( 'print(setwd("d:/data/russell"))'... [more]
  • Case Study: iCrossing

    With expertise in multi-tenancy as well as a deep familiarity with Pentaho big data solutions, Inquidia was able to assist iCrossing in expanding its Connected Marketing Platform capabilities. Overview iCrossing, a digital interactive marketing agency focused on building connected brands, has developed a unique tool for their clients; their proprietary Connected Marketing Platform measures campaign performance, turns data into insights, enables true cross-channel attribution and maximizes ROI. Realizing the potential that their data stores could... [more]
  • Case Study: BlueCava

    Overview BlueCava offers a patented technology that allows businesses to identify and profile customers across multiple internet devices. This leading-edge application provides marketers with actionable metrics they can use to improve user experience, increase conversion, and maximize revenue. As BlueCava’s business capabilities and client base grew, so did the volume of data collected, prompting the need for a more robust Big Data infrastructure. Knowing the potential of a Hadoop-based data management platform, BlueCava called in... [more]
  • Case Study: The Swiss Colony

    Overview The Swiss Colony, one of the largest and most successful catalog companies, experienced tremendous growth in its e-commerce sector and turned to Inquidia and Pentaho for help in harnessing and integrating the vast amount of web and other customer data for BI use. The Challenge As e-commerce grew, a new series of analytical requirements emerged for The Swiss Colony. They needed a better way to integrate Web data with other customer data, and to... [more]
  • Case Study: Nutricia North America

    Overview When Nutricia, an international developer and manufacturer of Advanced Medical Nutrition products, needed a better systems for collecting and analyzing multi-product information, they turned to Inquidia, LLC to implement the Pentaho Business Intelligence Suite. The Challenge Nutricia employees had a difficult time collecting and analyzing information across product lines, time periods and geographies. The organization wanted a way to deliver common metrics through a web-based interface, and to automate manual data collection and integration... [more]
  • Case Study: iStockphoto

    Overview iStockphoto provides royalty-free stock images at reasonable prices. With over 2 million members, 35,000 contributing artists and 20,000 new images added weekly, iStockphoto has become the world's most visited online stock photography marketplace. The Challenge iStockphoto needed a business intelligence platform that could address key business needs in the areas of data integration and reporting. The Approach iStockphoto took advantage of Pentaho's popular and affordable subscription support model to address their BI needs and... [more]
  • Case Study: edo

    Overview: edo provides a tailored, measurable and scalable card-linked offer platform to help marketers, merchants and banks increase customer loyalty. edo was not only growing its customer base at a tremendous rate, but they were developing more innovative ways in which to serve their customers. This growth and innovation led to a need for a more robust infrastructure. They consulted Inquidia, with their extensive experience with big data, BI and analytics, to determine the best... [more]

Pages

Contact us today to find out how Inquidia can show you how to collect, integrate and enrich your data. We do data. You can, too.

Would you like to know more?

Sign up for our fascinating (albeit infrequent) emails. Get the latest news, tips, tricks and other cool info from Inquidia.